Great opportunity for customer experience insight from Shep Hyken

Great opportunity for customer experience insight from Shep Hyken

by arturo | Mar 23, 2022 | Design The Experience

Shep Hyken is a shining star in the universe of customer experience.   We love Shep and have included his programs in our client training systems.   Now you can learn why on the “Beyond Bricks” podcast, which is hosted by my fellow FiveFour Co-Founder Dr....
Learn directly from Joe Pine, the pioneer of customer experience

Learn directly from Joe Pine, the pioneer of customer experience

by arturo | Feb 23, 2022 | Design The Experience, Only and Exactly

Customization of the customer experience may be the most difficult goal for companies to achieve. But, even though it’s hard, it’s the only path to true transformation.  Fortunately, we have an opportunity to learn how to customize your business that we’ll talk...
The deterioration of customer experience has a new name

The deterioration of customer experience has a new name

by arturo | Feb 2, 2022 | Design The Experience, How You Do What You Do

Here’s a new word for your business dictionary: Skimpflation.  At first glance you might think it’s something to do with the effect of cheapskates on the economy. It’s not, but it’s an interesting concept that I’m sure there’s a word for.  Skimpflation was...
The numbers show consumers will pay more for experiences

The numbers show consumers will pay more for experiences

by arturo | Jan 26, 2022 | Design The Experience, It's About Time

Economics is a bit like grandma’s Jell-O salad.   There are bits of things in there you’re not really sure about and it’s always moving.  But there’s something that nearly everyone agrees on – inflation is bad.  What to do about it is another...
Which is more difficult: Consistently good versus occasionally great?

Which is more difficult: Consistently good versus occasionally great?

by arturo | Jan 19, 2022 | Design The Experience, How You Do What You Do

You find business insight in all kinds of unlikely places.   The latest example is from the great comedian Steve Martin.   The Jerk. King Tut. A wild and crazy guy.   That Steve Martin.   I just finished reading his 2008...
World’s largest Starbuck’s presents a lesson is excellence

World’s largest Starbuck’s presents a lesson is excellence

by arturo | Dec 15, 2021 | Design The Experience, How You Do What You Do, Surprise

You might think that the world’s largest Starbuck’s would be in the Mall of America or Seattle.  But it’s not.  It’s four floors plus a rooftop deck on the Miracle Mile in Chicago.  I was in Chicago recently. I like coffee. I like Starbuck’s...
« Older Entries
Next Entries »